{"id":17046,"date":"2022-03-09T11:56:34","date_gmt":"2022-03-09T10:56:34","guid":{"rendered":"https:\/\/parm.com\/what-is-business-intelligence-bi\/"},"modified":"2026-03-02T16:06:52","modified_gmt":"2026-03-02T15:06:52","slug":"what-is-business-intelligence-bi","status":"publish","type":"post","link":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/","title":{"rendered":"Qu&rsquo;est-ce que la Business Intelligence (BI) ?"},"content":{"rendered":"\n<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_0 et_pb_row et_block_row\"><div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h1>Qu'est-ce que la Business Intelligence (BI) ?<\/h1>\n<p><span style=\"font-size: large;\">Comment un logiciel BI peut-il am\u00e9liorer votre performance ?<br \/><\/span><\/p>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_1 et_pb_row et_block_row\"><div class=\"et_pb_column_1 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg\" alt=\"Was ist Business Intelligence (BI)?\" title=\"Post_BI\" width=\"2500\" height=\"1313\" srcset=\"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg 2500w, https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR-1280x672.jpg 1280w, https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR-980x515.jpg 980w, https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR-480x252.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2500px, 100vw\" class=\"wp-image-14329\" \/><\/span><\/div><\/div><\/div><div class=\"et_pb_row_2 et_pb_row et_pb_equal_columns et_block_row\"><div class=\"et_pb_column_2 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Pour r\u00e9ussir, les d\u00e9cisions commerciales doivent \u00eatre prises de plus en plus rapidement. Cependant, cela n'est pas si simple dans un environnement incertain. Les outils de Business Intelligence (BI) aident \u00e0 prendre de telles d\u00e9cisions sur la base de donn\u00e9es pr\u00e9cises et d'analyses. Nous expliquons ce qu'est exactement le BI et quels avantages l'utilisation d'une solution BI vous apporte.<\/p>\n<\/div><\/div><div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#Quest-ce_que_la_BI\" >Qu&rsquo;est-ce que la BI ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#Pourquoi_la_BI_est_importante_pour_les_entreprises\" >Pourquoi la BI est importante pour les entreprises ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#Avantages_du_BI\" >Avantages du BI<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#Domaines_dapplication\" >Domaines d&rsquo;application<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#Les_fonctions_les_plus_importantes_des_outils_BI\" >Les fonctions les plus importantes des outils BI<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Quest-ce_que_la_BI\"><\/span>Qu&rsquo;est-ce que la BI ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Le terme BI englobe tous les outils, processus, technologies, applications et m\u00e9thodes utilis\u00e9s pour prendre des d\u00e9cisions commerciales inform\u00e9es bas\u00e9es sur les donn\u00e9es. Cela inclut la collecte de donn\u00e9es provenant de sources internes et externes, leur pr\u00e9paration pour l'analyse, le d\u00e9veloppement de requ\u00eates et leur ex\u00e9cution. Des rapports, tableaux de bord et visualisations de donn\u00e9es sont cr\u00e9\u00e9s et mis \u00e0 disposition des d\u00e9cideurs et du personnel op\u00e9rationnel de l'entreprise.<\/p>\n<p>Un concept de BI \u00e0 l'\u00e9chelle de l'entreprise interconnecte les donn\u00e9es afin de reconna\u00eetre les corr\u00e9lations entre tous les domaines de l'entreprise et d'en tirer des conclusions. \u00c0 cette fin, les donn\u00e9es sont collect\u00e9es, agr\u00e9g\u00e9es, \u00e9valu\u00e9es et trait\u00e9es de mani\u00e8re centralis\u00e9e. De cette mani\u00e8re, les donn\u00e9es servent de base \u00e0 d'importantes d\u00e9cisions strat\u00e9giques.<\/p>\n<\/div><\/div><div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p style=\"text-align: center;\"><em>&gt;&gt; <\/em><em>Avec l'aide du BI, les donn\u00e9es sont collect\u00e9es, analys\u00e9es, les r\u00e9sultats sont d\u00e9riv\u00e9s, pr\u00e9sent\u00e9s visuellement de mani\u00e8re facile \u00e0 comprendre et traduits en mesures concr\u00e8tes. <\/em><em>&lt;&lt;<\/em><\/p>\n<\/div><\/div><div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Le terme Business Intelligence est apparu pour la premi\u00e8re fois en 1958 dans l'article \u00abA Business Intelligence System\u00bb de Hans Peter Luhn. Cependant, le terme a \u00e9t\u00e9 principalement popularis\u00e9 dans les ann\u00e9es 1990 par le Gartner Group et a depuis consid\u00e9rablement \u00e9volu\u00e9. Alors qu'initialement, ce \u00e9taient principalement des analystes de donn\u00e9es et des experts en informatique qui effectuaient les analyses et cr\u00e9aient des rapports, il existe maintenant un grand nombre d'outils avec lesquels chaque employ\u00e9 peut lui-m\u00eame cr\u00e9er des analyses. Les domaines d'application classiques sont surtout le contr\u00f4le de gestion et la finance. Entre-temps, cependant, de nombreux managers et employ\u00e9s utilisent le self-service BI pour obtenir un aper\u00e7u et comprendre le volume de donn\u00e9es en constante augmentation ind\u00e9pendamment de l'IT. Le self-service BI signifie qu'un utilisateur peut ex\u00e9cuter des requ\u00eates et g\u00e9n\u00e9rer des rapports ou des analyses ad hoc sans connaissances approfondies en statistiques. Ces outils sont donc intuitifs, conviviaux et offrent un acc\u00e8s en temps r\u00e9el \u00e0 toutes les donn\u00e9es n\u00e9cessaires.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_3 et_pb_row et_block_row\"><div class=\"et_pb_column_3 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"Pourquoi_la_BI_est_importante_pour_les_entreprises\"><\/span>Pourquoi la BI est importante pour les entreprises ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p> Avec l'aide des outils de BI, les processus d\u00e9cisionnels peuvent \u00eatre am\u00e9lior\u00e9s et acc\u00e9l\u00e9r\u00e9s. Les processus commerciaux internes peuvent \u00eatre optimis\u00e9s et, par exemple, les profits augment\u00e9s. De plus, le BI peut \u00eatre utilis\u00e9 pour d\u00e9tecter les tendances et identifier les probl\u00e8mes.<br \/>D'une part, cela fonctionne en regardant les donn\u00e9es collect\u00e9es dans le pass\u00e9, c'est-\u00e0-dire que le reporting a lieu. D'autre part, les donn\u00e9es sont \u00e9galement utilis\u00e9es pour les projeter dans le futur \u00e0 des fins de planification et ainsi g\u00e9n\u00e9rer de nouvelles informations. De cette fa\u00e7on, diff\u00e9rents sc\u00e9narios pour l'avenir peuvent \u00eatre analys\u00e9s, par exemple.<\/p>\n<p>L'intelligence d'affaires est souvent divis\u00e9e en deux domaines : l'analyse des donn\u00e9es et l'analytique avanc\u00e9e.<br \/>L'analyse des donn\u00e9es traite de la collecte et de l'\u00e9valuation des donn\u00e9es de l'entreprise et du march\u00e9. Cela permet, par exemple, de collecter et d'analyser des informations sur le comportement des clients ou les campagnes marketing. Cela aide aux d\u00e9cisions op\u00e9rationnelles. L'analytique avanc\u00e9e, en revanche, aide \u00e0 identifier les d\u00e9veloppements et les tendances sur le march\u00e9 \u00e0 un stade pr\u00e9coce afin que des actions appropri\u00e9es puissent \u00eatre d\u00e9riv\u00e9es.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_4 et_pb_row et_block_row\"><div class=\"et_pb_column_4 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"Avantages_du_BI\"><\/span>Avantages du BI<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>R\u00e9actions plus rapides : <\/strong> la gestion automatis\u00e9e des informations analyse les donn\u00e9es en temps r\u00e9el, am\u00e9liorant la r\u00e9activit\u00e9 de la gestion.<\/li>\n<li><strong>Meilleures d\u00e9cisions : <\/strong> des donn\u00e9es significatives et une analyse aboutissent \u00e0 des informations fiables qui facilitent la prise de d\u00e9cision.<\/li>\n<li><strong>Efficacit\u00e9 accrue :<\/strong> les processus commerciaux peuvent \u00eatre analys\u00e9s et reli\u00e9s entre eux. Cela permet d'identifier rapidement les probl\u00e8mes et d'optimiser les processus.<\/li>\n<li><strong>Exploiter les \u00e9conomies potentielles :<\/strong> avec l'aide du BI, la planification des ressources peut \u00eatre am\u00e9lior\u00e9e et la productivit\u00e9 augment\u00e9e.<\/li>\n<li><strong>Rapports rapides : <\/strong> des rapports en temps r\u00e9el avec des donn\u00e9es \u00e0 jour et de haute qualit\u00e9 sont disponibles \u00e0 tout moment en appuyant sur un bouton. La pr\u00e9paration des donn\u00e9es est simple et permet des pr\u00e9sentations visuellement attrayantes ainsi que facilement compr\u00e9hensibles.<\/li>\n<li><strong>D\u00e9tecter les tendances :<\/strong> un syst\u00e8me de BI peut d\u00e9tecter les tendances et les mod\u00e8les de donn\u00e9es. Cela permet de prendre des d\u00e9cisions, de fixer des priorit\u00e9s et d'allouer des ressources en cons\u00e9quence. De plus, puisque les donn\u00e9es externes peuvent \u00e9galement \u00eatre analys\u00e9es et corr\u00e9l\u00e9es, des tendances importantes du march\u00e9 peuvent \u00eatre identifi\u00e9es.<\/li>\n<li><strong>Clients satisfaits : <\/strong> gr\u00e2ce \u00e0 des processus optimis\u00e9s, des d\u00e9cisions strat\u00e9giques am\u00e9lior\u00e9es ainsi qu'une vue d'ensemble constante des indicateurs cl\u00e9s les plus importants, vous pouvez assurer la satisfaction de vos clients sur le long terme.<\/li>\n<\/ul>\n<\/div><\/div><div class=\"et_pb_text_7 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"Domaines_dapplication\"><\/span>Domaines d&rsquo;application<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>Planification strat\u00e9gique<\/li>\n<li>Gestion des ressources<\/li>\n<li>D\u00e9veloppement de produit \/ Gestion du cycle de vie du produit<\/li>\n<li>Planification de la production<\/li>\n<li>Planification des ventes<\/li>\n<li>Planification marketing<\/li>\n<\/ul>\n<\/div><\/div><div class=\"et_pb_text_8 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"Les_fonctions_les_plus_importantes_des_outils_BI\"><\/span>Les fonctions les plus importantes des outils BI<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li><strong>OLAP (Online Analytical Processing) : <\/strong> est le c\u0153ur du BI et permet l'analyse de grandes quantit\u00e9s de donn\u00e9es historiques dans diff\u00e9rentes dimensions avec des fonctions de forage.<\/li>\n<li><strong>BI op\u00e9rationnel : <\/strong> aide \u00e0 traiter les donn\u00e9es entrantes en temps r\u00e9el pour assurer une transparence \u00e0 tout moment. Avec ces aper\u00e7us, des r\u00e9actions rapides sont possibles.<\/li>\n<li><strong>Analyses ad-hoc :<\/strong> rapports pouvant \u00eatre cr\u00e9\u00e9s par n'importe quel utilisateur de l'outil \u00e0 tout moment.<\/li>\n<li><strong>Reporting :<\/strong> un syst\u00e8me actif g\u00e9n\u00e8re des rapports automatiques \u00e0 des intervalles p\u00e9riodiques d\u00e9finis par vous ou lorsque des valeurs seuils importantes sont d\u00e9pass\u00e9es.<\/li>\n<li><strong>Analytique avanc\u00e9e : <\/strong> permet de pr\u00e9dire les r\u00e9sultats futurs et de faire des recommandations.<\/li>\n<li><strong>Self-Service-BI : <\/strong> permet aux utilisateurs de poser des questions, de rapporter et d'obtenir des informations pr\u00e9cieuses gr\u00e2ce \u00e0 des tableaux de bord interactifs sans formation approfondie.<\/li>\n<li><strong>Int\u00e9gration : <\/strong> pour obtenir des informations significatives, les syst\u00e8mes BI doivent \u00eatre int\u00e9gr\u00e9s avec diff\u00e9rentes sources de donn\u00e9es, telles que les syst\u00e8mes CRM ou ERP.<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_5 et_pb_row et_block_row\"><div class=\"et_pb_column_5 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_9 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>La Business Intelligence peut vous aider \u00e0 obtenir un avantage concurrentiel d\u00e9cisif sur vos concurrents, \u00e0 prendre les bonnes d\u00e9cisions ainsi qu'\u00e0 prendre les mesures appropri\u00e9es.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_6 et_pb_row et_block_row\"><div class=\"et_pb_column_6 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_10 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>En savoir plus sur le logiciel de Business Intelligence myPARM BI<span style=\"font-size: x-small;\"><sup>act<\/sup><\/span>:<\/p>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper preset--module--divi-button--default_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-button--default\" href=\"https:\/\/parm.com\/myparm-bi\/\" target=\"_blank\">Plus d&amp;apos;informations<\/a><\/div><\/div><div class=\"et_pb_column_7 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_11 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Souhaiteriez-vous d\u00e9couvrir myPARM BI<span style=\"font-size: x-small;\"><sup>act<\/sup><\/span> dans le cadre d'une d\u00e9monstration? Contactez-nous d\u00e8s maintenant pour un rendez-vous!<\/p>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_1_wrapper preset--module--divi-button--default_wrapper\"><a class=\"et_pb_button_1 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-button--default\" href=\"https:\/\/calendly.com\/parmag\" target=\"_blank\">PRENDRE UN RENDEZ-VOUS<\/a><\/div><\/div><\/div><div class=\"et_pb_row_7 et_pb_row et_block_row\"><div class=\"et_pb_column_8 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_code_0 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\">[shariff]<\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_8 et_pb_row et_block_row\"><div class=\"et_pb_column_9 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_code_1 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\"><!-- Begin Sendinblue Form -->\n<!-- START - We recommend to place the below code in head tag of your website html -->\n<style>\n  @font-face {\n    font-display: block;\n    font-family: Roboto;\n    src: url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/normal\/normal\/7529907e9eaf8ebb5220c5f9850e3811.woff2) format(\"woff2\"), url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/normal\/normal\/25c678feafdc175a70922a116c9be3e7.woff) format(\"woff\")\n  }\n\n  @font-face {\n    font-display: fallback;\n    font-family: Roboto;\n    font-weight: 600;\n    src: url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/medium\/normal\/6e9caeeafb1f3491be3e32744bc30440.woff2) format(\"woff2\"), url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/medium\/normal\/71501f0d8d5aa95960f6475d5487d4c2.woff) format(\"woff\")\n  }\n\n  @font-face {\n    font-display: fallback;\n    font-family: Roboto;\n    font-weight: 700;\n    src: url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/bold\/normal\/3ef7cf158f310cf752d5ad08cd0e7e60.woff2) format(\"woff2\"), url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/bold\/normal\/ece3a1d82f18b60bcce0211725c476aa.woff) format(\"woff\")\n  }\n\n  #sib-container input:-ms-input-placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n\n  #sib-container input::placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n\n  #sib-container textarea::placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n<\/style>\n<link rel=\"stylesheet\" href=\"https:\/\/sibforms.com\/forms\/end-form\/build\/sib-styles.css\">\n<!-- END - We recommend to place the above code in head tag of your website html -->\n\n<!-- START - We recommend to place the below code where you want the form in your website html -->\n<div class=\"sib-form\" style=\"text-align: center;\n         background-color: transparent;                                 \">\n  <div id=\"sib-form-container\" class=\"sib-form-container\">\n    <div id=\"error-message\" class=\"sib-form-message-panel\" style=\"font-size:16px; text-align:left; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:=\"\" border-radius:3px=\"\" border-color:=\"\">\n      <div class=\"sib-form-message-panel__text sib-form-message-panel__text--center\">\n        <svg viewbox=\"0 0 512 512\" class=\"sib-icon sib-notification__icon\">\n          <path d=\"M256 40c118.621 0 216 96.075 216 216 0 119.291-96.61 216-216 216-119.244 0-216-96.562-216-216 0-119.203 96.602-216 216-216m0-32C119.043 8 8 119.083 8 256c0 136.997 111.043 248 248 248s248-111.003 248-248C504 119.083 392.957 8 256 8zm-11.49 120h22.979c6.823 0 12.274 5.682 11.99 12.5l-7 168c-.268 6.428-5.556 11.5-11.99 11.5h-8.979c-6.433 0-11.722-5.073-11.99-11.5l-7-168c-.283-6.818 5.167-12.5 11.99-12.5zM256 340c-15.464 0-28 12.536-28 28s12.536 28 28 28 28-12.536 28-28-12.536-28-28-28z\"\/>\n        <\/svg>\n        <span class=\"sib-form-message-panel__inner-text\">\n Ihre Anmeldung konnte nicht gespeichert werden. Bitte versuchen Sie es erneut.\n                      <\/span>\n      <\/div>\n    <\/div>\n    <div><\/div>\n    <div id=\"success-message\" class=\"sib-form-message-panel\" style=\"font-size:16px; text-align:left; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:=\"\" border-radius:3px=\"\" border-color:=\"\">\n      <div class=\"sib-form-message-panel__text sib-form-message-panel__text--center\">\n        <svg viewbox=\"0 0 512 512\" class=\"sib-icon sib-notification__icon\">\n          <path d=\"M256 8C119.033 8 8 119.033 8 256s111.033 248 248 248 248-111.033 248-248S392.967 8 256 8zm0 464c-118.664 0-216-96.055-216-216 0-118.663 96.055-216 216-216 118.664 0 216 96.055 216 216 0 118.663-96.055 216-216 216zm141.63-274.961L217.15 376.071c-4.705 4.667-12.303 4.637-16.97-.068l-85.878-86.572c-4.667-4.705-4.637-12.303.068-16.97l8.52-8.451c4.705-4.667 12.303-4.637 16.97.068l68.976 69.533 163.441-162.13c4.705-4.667 12.303-4.637 16.97.068l8.451 8.52c4.668 4.705 4.637 12.303-.068 16.97z\"\/>\n        <\/svg>\n        <span class=\"sib-form-message-panel__inner-text\">\n Ihre Anmeldung war erfolgreich. Bitte sehen Sie in Ihr Postfach und best\u00e4tigen Sie Ihre Anmeldung. Sollte keine Nachricht ankommen, sehen Sie bitte in Ihren Spam-Ordner. Vielen Dank!\n                      <\/span>\n      <\/div>\n    <\/div>\n    <div><\/div>\n    <div id=\"sib-container\" class=\"sib-container--large sib-container--vertical\" style=\"text-align:center; background-color:rgba(27,62,144,1); max-width:1080px; border-radius:3px; border-width:0px; border-color:#C0CCD9; border-style:solid;\">\n      <form id=\"sib-form\" method=\"POST\" action=\"https:\/\/272a17fd.sibforms.com\/serve\/MUIEAOo1vFGWS7d0cvncbnGo6ZIm0MV83UA-ApqLz0GJgUd38j-GsNKlhCPZ1kVJVEGx5yChU7xjEUZEVAhHli4H01njDJsY0TOLof7HNzi7lZJvWMes1-Je1GVxivY9c8XrMzqbTrnQ9SuHnjhsRe5vXL8U5STdopGqk00vm6RWgZiOpVABZMg1kUY8-KjUWzt-Tpk5-zC9XQ2j\" data-type=\"subscription\">\n        <div style=\"padding: 8px 0;\">\n          <div class=\"sib-form-block\" style=\"font-size:32px; text-align:left; font-weight:700; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:transparent=\"\">\n            <p>Newsletter<\/p>\n          <\/div>\n        <\/div>\n        <div style=\"padding: 8px 0;\">\n          <div class=\"sib-form-block\" style=\"font-size:16px; text-align:left; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:transparent=\"\">\n            <div class=\"sib-text-form-block\">\n              <p>Melden Sie sich zu unserem monatlichen Newsletter an und werden Sie \u00fcber Produkte der Parm AG, Neuheiten, Trends im Projektmanagement sowie Angebote und Veranstaltungen informiert.<\/p>\n            <\/div>\n          <\/div>\n        <\/div>\n        <div style=\"padding: 8px 0;\">\n          <div class=\"sib-input sib-form-block\">\n            <div class=\"form__entry entry_block\">\n              <div class=\"form__label-row \">\n\n                <div class=\"entry__field\">\n                  <input class=\"input\" type=\"text\" id=\"EMAIL\" name=\"EMAIL\" autocomplete=\"off\" placeholder=\"EMAIL\" data-required=\"true\" required=\"\">\n                <\/div>\n              <\/div>\n\n              <label class=\"entry__error entry__error--primary\" style=\"font-size:16px; text-align:left; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:=\"\" border-radius:3px=\"\" border-color:=\"\">\n              <\/label>\n            <\/div>\n          <\/div>\n        <\/div>\n        <div style=\"padding: 8px 0;\">\n          <div class=\"sib-optin sib-form-block\" data-required=\"true\">\n            <div class=\"form__entry entry_mcq\">\n              <div class=\"form__label-row \">\n                <div class=\"entry__choice\">\n                  <label>\n                    <input type=\"checkbox\" class=\"input_replaced\" value=\"1\" id=\"OPT_IN\" name=\"OPT_IN\" required=\"\">\n                    <span class=\"checkbox checkbox_tick_positive\"><\/span><span style=\"font-size:14px; text-align:left; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:transparent=\"\"><p>Ich bin damit einverstanden, dass der Newsletter individuell auf meine Interessen abgestimmt wird. Zu diesem Zweck gestatte ich der Parm AG mein \u00d6ffnungs-, Klick- und Downloadverhalten im Newsetter zu analysieren und ein personenbegzogenes Nutzerprofil von mir zu erstellen. Die <a href=\"\/\/parm.com\/datenschutzerklaerung\/\" target=\"_blank\" rel=\"noopener\">Datenschutzerkl\u00e4rung <\/a>habe ich gelesen und akzeptiere diese. Die Abmeldung vom Newsletter ist jederzeit m\u00f6glich.<\/p><span data-required=\"*\" style=\"display: inline;\" class=\"entry__label entry__label_optin\"><\/span><\/span> <\/label>\n                <\/div>\n              <\/div>\n              <label class=\"entry__error entry__error--primary\" style=\"font-size:16px; text-align:left; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:=\"\" border-radius:3px=\"\" border-color:=\"\">\n              <\/label>\n            <\/div>\n          <\/div>\n        <\/div>\n        <div style=\"padding: 8px 0;\">\n          <div class=\"g-recaptcha\" data-sitekey=\"6LdyzNAcAAAAANv3WwEWU18I26AH-2q2CcQ6eQUk\" data-callback=\"invisibleCaptchaCallback\" data-size=\"invisible\" onclick=\"executeCaptcha\"><\/div>\n        <\/div>\n        <div style=\"padding: 8px 0;\">\n          <div class=\"sib-form-block\" style=\"text-align: left\">\n            <button class=\"sib-form-block__button sib-form-block__button-with-loader\" style=\"font-size:16px; text-align:left; font-weight:700; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:=\"\" border-radius:3px=\"\" border-width:0px=\"\" form=\"sib-form\" type=\"submit\">\n              <svg class=\"icon clickable__icon progress-indicator__icon sib-hide-loader-icon\" viewbox=\"0 0 512 512\">\n                <path d=\"M460.116 373.846l-20.823-12.022c-5.541-3.199-7.54-10.159-4.663-15.874 30.137-59.886 28.343-131.652-5.386-189.946-33.641-58.394-94.896-95.833-161.827-99.676C261.028 55.961 256 50.751 256 44.352V20.309c0-6.904 5.808-12.337 12.703-11.982 83.556 4.306 160.163 50.864 202.11 123.677 42.063 72.696 44.079 162.316 6.031 236.832-3.14 6.148-10.75 8.461-16.728 5.01z\"\/>\n              <\/svg>\n ANMELDEN\n            <\/button>\n          <\/div>\n        <\/div>\n\n        <input type=\"text\" name=\"email_address_check\" value=\"\" class=\"input--hidden\">\n        <input type=\"hidden\" name=\"locale\" value=\"de\">\n      <\/form>\n    <\/div>\n  <\/div>\n<\/div>\n<!-- END - We recommend to place the below code where you want the form in your website html -->\n\n<!-- START - We recommend to place the below code in footer or bottom of your website html -->\n<script>\n  window.REQUIRED_CODE_ERROR_MESSAGE = 'W\u00e4hlen Sie bitte einen L\u00e4ndervorwahl aus.';\n  window.LOCALE = 'de';\n  window.EMAIL_INVALID_MESSAGE = window.SMS_INVALID_MESSAGE = \"Die eingegebenen Informationen sind nicht g\u00fcltig. Bitte \u00fcberpr\u00fcfen Sie die Felder und versuchen Sie es erneut.\";\n\n  window.REQUIRED_ERROR_MESSAGE = \"Dieses Feld darf nicht leer sein. \";\n\n  window.GENERIC_INVALID_MESSAGE = \"Die eingegebenen Informationen sind nicht g\u00fcltig. Bitte \u00fcberpr\u00fcfen Sie die Felder und versuchen Sie es erneut.\";\n\n\n\n\n  window.translation = {\n    common: {\n      selectedList: '{quantity} Liste ausgew\u00e4hlt',\n      selectedLists: '{quantity} Listen ausgew\u00e4hlt'\n    }\n  };\n\n  var AUTOHIDE = Boolean(0);\n<\/script>\n<script src=\"https:\/\/sibforms.com\/forms\/end-form\/build\/main.js\"><\/script>\n\n<script src=\"https:\/\/www.google.com\/recaptcha\/api.js?hl=de\"><\/script>\n\n<!-- END - We recommend to place the above code in footer or bottom of your website html -->\n<!-- End Sendinblue Form --><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Pour r\u00e9ussir, les d\u00e9cisions commerciales doivent \u00eatre prises de plus en plus rapidement. Cependant, cela n&rsquo;est pas si simple dans un environnement incertain. Les outils BI permettent de prendre de telles d\u00e9cisions sur une base de donn\u00e9es pr\u00e9cises et d&rsquo;analyses. Nous expliquons ce qu&rsquo;est exactement le BI et quels avantages l&rsquo;utilisation d&rsquo;une solution BI vous apporte.<\/p>\n","protected":false},"author":1,"featured_media":14329,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[704,582],"tags":[705,706],"class_list":["post-17046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bi-fr","category-francais","tag-bi-fr","tag-business-intelligence-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Qu&#039;est-ce que la Business Intelligence (BI) ? | Parm AG<\/title>\n<meta name=\"description\" content=\"Nous expliquons ce qu&#039;est exactement le Business Intelligence (BI) et quels avantages l&#039;utilisation d&#039;une solution BI vous apporte.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu&#039;est-ce que la Business Intelligence (BI) ?\" \/>\n<meta property=\"og:description\" content=\"Pour r\u00e9ussir, les d\u00e9cisions commerciales doivent \u00eatre prises de plus en plus rapidement. Cependant, cela n&#039;est pas si simple dans un environnement incertain. Les outils BI permettent de prendre de telles d\u00e9cisions sur une base de donn\u00e9es pr\u00e9cises et d&#039;analyses. Nous expliquons ce qu&#039;est exactement le BI et quels avantages l&#039;utilisation d&#039;une solution BI vous apporte.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/\" \/>\n<meta property=\"og:site_name\" content=\"Parm AG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/myparm\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-09T10:56:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-02T15:06:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2500\" \/>\n\t<meta property=\"og:image:height\" content=\"1313\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Natascha Schleutker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Qu&#039;est-ce que la Business Intelligence (BI) ?\" \/>\n<meta name=\"twitter:description\" content=\"Pour r\u00e9ussir, les d\u00e9cisions commerciales doivent \u00eatre prises de plus en plus rapidement. Cependant, cela n&#039;est pas si simple dans un environnement incertain. Les outils BI permettent de prendre de telles d\u00e9cisions sur une base de donn\u00e9es pr\u00e9cises et d&#039;analyses. Nous expliquons ce qu&#039;est exactement le BI et quels avantages l&#039;utilisation d&#039;une solution BI vous apporte.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Natascha Schleutker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/\"},\"author\":{\"name\":\"Natascha Schleutker\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#\\\/schema\\\/person\\\/c24699ce0d4e2f1a102409a36cc80953\"},\"headline\":\"Qu&rsquo;est-ce que la Business Intelligence (BI) ?\",\"datePublished\":\"2022-03-09T10:56:34+00:00\",\"dateModified\":\"2026-03-02T15:06:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/\"},\"wordCount\":7,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/parm.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Post_BI_FR.jpg\",\"keywords\":[\"BI\",\"Business Intelligence\"],\"articleSection\":[\"Business Intelligence\",\"Fran\u00e7ais\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/\",\"url\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/\",\"name\":\"Qu'est-ce que la Business Intelligence (BI) ? | Parm AG\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/parm.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Post_BI_FR.jpg\",\"datePublished\":\"2022-03-09T10:56:34+00:00\",\"dateModified\":\"2026-03-02T15:06:52+00:00\",\"description\":\"Nous expliquons ce qu'est exactement le Business Intelligence (BI) et quels avantages l'utilisation d'une solution BI vous apporte.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#primaryimage\",\"url\":\"https:\\\/\\\/parm.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Post_BI_FR.jpg\",\"contentUrl\":\"https:\\\/\\\/parm.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Post_BI_FR.jpg\",\"width\":2500,\"height\":1313,\"caption\":\"Qu'est-ce que la Business Intelligence (BI) ?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/what-is-business-intelligence-bi\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/parm.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Qu&#8217;est-ce que la Business Intelligence (BI) ?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/parm.com\\\/fr\\\/\",\"name\":\"Parm AG\",\"description\":\"Successful projects. Swiss quality. Software f\u00fcr Projektmanagement\",\"publisher\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#organization\"},\"alternateName\":\"Parm\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/parm.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#organization\",\"name\":\"Parm AG\",\"alternateName\":\"Parm\",\"url\":\"https:\\\/\\\/parm.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/parm.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Parm_Logo_blue_RGB.png\",\"contentUrl\":\"https:\\\/\\\/parm.com\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/Parm_Logo_blue_RGB.png\",\"width\":908,\"height\":228,\"caption\":\"Parm AG\"},\"image\":{\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/myparm\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/parm-ag\",\"https:\\\/\\\/www.xing.com\\\/pages\\\/parmag\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/parm.com\\\/fr\\\/#\\\/schema\\\/person\\\/c24699ce0d4e2f1a102409a36cc80953\",\"name\":\"Natascha Schleutker\",\"sameAs\":[\"https:\\\/\\\/parm.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Qu'est-ce que la Business Intelligence (BI) ? | Parm AG","description":"Nous expliquons ce qu'est exactement le Business Intelligence (BI) et quels avantages l'utilisation d'une solution BI vous apporte.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/","og_locale":"fr_FR","og_type":"article","og_title":"Qu'est-ce que la Business Intelligence (BI) ?","og_description":"Pour r\u00e9ussir, les d\u00e9cisions commerciales doivent \u00eatre prises de plus en plus rapidement. Cependant, cela n'est pas si simple dans un environnement incertain. Les outils BI permettent de prendre de telles d\u00e9cisions sur une base de donn\u00e9es pr\u00e9cises et d'analyses. Nous expliquons ce qu'est exactement le BI et quels avantages l'utilisation d'une solution BI vous apporte.","og_url":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/","og_site_name":"Parm AG","article_publisher":"https:\/\/www.facebook.com\/myparm","article_published_time":"2022-03-09T10:56:34+00:00","article_modified_time":"2026-03-02T15:06:52+00:00","og_image":[{"width":2500,"height":1313,"url":"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg","type":"image\/jpeg"}],"author":"Natascha Schleutker","twitter_card":"summary_large_image","twitter_title":"Qu'est-ce que la Business Intelligence (BI) ?","twitter_description":"Pour r\u00e9ussir, les d\u00e9cisions commerciales doivent \u00eatre prises de plus en plus rapidement. Cependant, cela n'est pas si simple dans un environnement incertain. Les outils BI permettent de prendre de telles d\u00e9cisions sur une base de donn\u00e9es pr\u00e9cises et d'analyses. Nous expliquons ce qu'est exactement le BI et quels avantages l'utilisation d'une solution BI vous apporte.","twitter_image":"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg","twitter_misc":{"\u00c9crit par":"Natascha Schleutker","Dur\u00e9e de lecture estim\u00e9e":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#article","isPartOf":{"@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/"},"author":{"name":"Natascha Schleutker","@id":"https:\/\/parm.com\/fr\/#\/schema\/person\/c24699ce0d4e2f1a102409a36cc80953"},"headline":"Qu&rsquo;est-ce que la Business Intelligence (BI) ?","datePublished":"2022-03-09T10:56:34+00:00","dateModified":"2026-03-02T15:06:52+00:00","mainEntityOfPage":{"@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/"},"wordCount":7,"commentCount":0,"publisher":{"@id":"https:\/\/parm.com\/fr\/#organization"},"image":{"@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#primaryimage"},"thumbnailUrl":"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg","keywords":["BI","Business Intelligence"],"articleSection":["Business Intelligence","Fran\u00e7ais"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/","url":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/","name":"Qu'est-ce que la Business Intelligence (BI) ? | Parm AG","isPartOf":{"@id":"https:\/\/parm.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#primaryimage"},"image":{"@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#primaryimage"},"thumbnailUrl":"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg","datePublished":"2022-03-09T10:56:34+00:00","dateModified":"2026-03-02T15:06:52+00:00","description":"Nous expliquons ce qu'est exactement le Business Intelligence (BI) et quels avantages l'utilisation d'une solution BI vous apporte.","breadcrumb":{"@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#primaryimage","url":"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg","contentUrl":"https:\/\/parm.com\/wp-content\/uploads\/2024\/04\/Post_BI_FR.jpg","width":2500,"height":1313,"caption":"Qu'est-ce que la Business Intelligence (BI) ?"},{"@type":"BreadcrumbList","@id":"https:\/\/parm.com\/fr\/what-is-business-intelligence-bi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/parm.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Qu&#8217;est-ce que la Business Intelligence (BI) ?"}]},{"@type":"WebSite","@id":"https:\/\/parm.com\/fr\/#website","url":"https:\/\/parm.com\/fr\/","name":"Parm AG","description":"Successful projects. Swiss quality. Software f\u00fcr Projektmanagement","publisher":{"@id":"https:\/\/parm.com\/fr\/#organization"},"alternateName":"Parm","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/parm.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/parm.com\/fr\/#organization","name":"Parm AG","alternateName":"Parm","url":"https:\/\/parm.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/parm.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/parm.com\/wp-content\/uploads\/2021\/11\/Parm_Logo_blue_RGB.png","contentUrl":"https:\/\/parm.com\/wp-content\/uploads\/2021\/11\/Parm_Logo_blue_RGB.png","width":908,"height":228,"caption":"Parm AG"},"image":{"@id":"https:\/\/parm.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/myparm","https:\/\/www.linkedin.com\/company\/parm-ag","https:\/\/www.xing.com\/pages\/parmag"]},{"@type":"Person","@id":"https:\/\/parm.com\/fr\/#\/schema\/person\/c24699ce0d4e2f1a102409a36cc80953","name":"Natascha Schleutker","sameAs":["https:\/\/parm.com"]}]}},"_links":{"self":[{"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/posts\/17046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/comments?post=17046"}],"version-history":[{"count":3,"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/posts\/17046\/revisions"}],"predecessor-version":[{"id":244859,"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/posts\/17046\/revisions\/244859"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/media\/14329"}],"wp:attachment":[{"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/media?parent=17046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/categories?post=17046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/parm.com\/fr\/wp-json\/wp\/v2\/tags?post=17046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}