{"id":36418,"date":"2024-03-22T09:47:07","date_gmt":"2024-03-22T08:47:07","guid":{"rendered":"https:\/\/parm.com\/?p=36418"},"modified":"2026-06-10T15:56:00","modified_gmt":"2026-06-10T13:56:00","slug":"4-rules-for-good-leadership-communication","status":"publish","type":"post","link":"https:\/\/parm.com\/en\/4-rules-for-good-leadership-communication\/","title":{"rendered":"4 rules for good leadership communication"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_0 et_pb_row et_block_row\">\n<div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h1>4 rules for good leadership communication<span style=\"font-size: large;\"><\/span><\/h1>\n<\/div><\/div>\n\n<div class=\"et_pb_code_0 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\">[shariff]<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_1 et_pb_row et_block_row\">\n<div class=\"et_pb_column_1 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/parm.com\/wp-content\/uploads\/2024\/03\/Post_Communication_EN.jpg\" alt=\"The right way for managers to communicate\" title=\"Post_Communication\" width=\"2500\" height=\"1313\" srcset=\"https:\/\/parm.com\/wp-content\/uploads\/2024\/03\/Post_Communication_EN.jpg 2500w, https:\/\/parm.com\/wp-content\/uploads\/2024\/03\/Post_Communication_EN-1280x672.jpg 1280w, https:\/\/parm.com\/wp-content\/uploads\/2024\/03\/Post_Communication_EN-980x515.jpg 980w, https:\/\/parm.com\/wp-content\/uploads\/2024\/03\/Post_Communication_EN-480x252.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 2500px, 100vw\" class=\"wp-image-36439\" \/><\/span><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_2 et_pb_row et_pb_equal_columns et_block_row\">\n<div class=\"et_pb_column_2 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>When issues arise within a company, they often stem from a fundamental aspect: communication. Mistakes, misunderstandings, anger, and stress can result from lapses in effective communication. However, these effects are particularly devastating when communication comes from managers. Many people assume that they have good communication skills and therefore do not need to concern themselves with the subject any further. However, it still makes sense to prevent misunderstandings, improve employee motivation, and contribute to a good atmosphere in the company.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_3 et_pb_row et_block_row\">\n<div class=\"et_pb_column_3 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/parm.com\/en\/4-rules-for-good-leadership-communication\/#What_are_the_challenges_of_communication\" >What are the challenges of communication?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/parm.com\/en\/4-rules-for-good-leadership-communication\/#1_Listening_and_understanding\" >1. Listening and understanding<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/parm.com\/en\/4-rules-for-good-leadership-communication\/#2_Communicate_consistently_credibly_and_transparently\" >2. Communicate consistently, credibly, and transparently<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/parm.com\/en\/4-rules-for-good-leadership-communication\/#3_Target_orientation_and_place_of_communication\" >3. Target orientation and place of communication<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/parm.com\/en\/4-rules-for-good-leadership-communication\/#4_Nonverbal_signals\" >4. Nonverbal signals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/parm.com\/en\/4-rules-for-good-leadership-communication\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_are_the_challenges_of_communication\"><\/span>What are the challenges of communication?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Communication in the original sense is the exchange of information. The psychologist and communication scientist Paul Watzlawick coined five principles that apply to communication and help us to explain communication and possible misunderstandings:<\/p>\n<ul>\n<li><strong>You can't not communicate.<\/strong><br \/>Communication takes place not only with words, but also with behavior, gestures or facial expressions and many other factors. This means that two people who come into contact with each other inevitably communicate, even if they remain silent. Communication therefore takes place both verbally and non-verbally. This means that factors such as clothing style or the design of an office can also be seen as part of communication.<\/li>\n<li><strong>Every communication has a content aspect and a relationship aspect, with the latter determining the former.<\/strong><br \/>This means that, regardless of the content of the communication exchanged, the communication also provides information about the relationship between the communicating people or influences their relationship.<\/li>\n<li><strong>The nature of a relationship is determined by the punctuation of the communication processes on the part of the partners.<\/strong><br \/>This principle states that people relate communication processes differently, which can lead to different interpretations. For example, you may be in a bad mood because a coworker seems to be avoiding you. However, the employee may avoid you because they think you are in a bad mood.<\/li>\n<li><strong>Human communication uses analog and digital modalities.<\/strong><br \/>According to Watzlawick, facial expressions, tonality and gestures are considered analog, while language itself is considered digital. Both aspects contribute to the overall message but do not necessarily have to go together. For example, we can answer the question of how we are feeling with \"fine\", while our facial expressions indicate that this is not the case.<\/li>\n<li><strong>Interpersonal communication processes are either symmetrical or complementary.<\/strong><br \/>People have different roles or behaviors. For example, if a manager communicates with employees, the communication takes place on different levels (complementary). If, on the other hand, the manager is talking to a direct colleague, the communication is symmetrical. This context in turn influences how the communication is interpreted.<\/li>\n<\/ul>\n<p>At this point, it becomes clear that what you want to communicate may be received completely differently by the other person. Much of what you want to convey will probably be lost on the way from you to the other person. Instead, things that you did not intend to communicate may reach them, for example, because they are unconsciously conveyed through your body language or the environment. In addition, what you want to convey can be misinterpreted, information can be selectively absorbed or distorted. However, if you are aware of this, you can learn to communicate better. The following tips can help you do this:<\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"1_Listening_and_understanding\"><\/span>1. Listening and understanding<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Many managers like to do one thing in particular: talk! But even if this sounds wrong at first, the most important aspect of communication is listening. Communication does not only work in one direction and if you learn to listen carefully to your employees, you will quickly understand them and your communication style better. This will help you later on to adapt your communication to the needs of your employees. <br \/>Therefore, make sure that you always let your employees finish speaking or that you take a step back if an otherwise quieter employee wants to say something. Openness towards your employees and your topics is also important. So deal with the issues that are brought to you and try to understand them or take on the perspective of your counterpart. This will show your employees that they are being taken seriously. Feel free to ask questions if you have not understood something or need further information.<\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"2_Communicate_consistently_credibly_and_transparently\"><\/span>2. Communicate consistently, credibly, and transparently<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The days when a manager told you what to do without any explanation are over. Instead, it is important that employees can trust their managers. This requires consistent, open, and authentic communication. The following rules can help you here:<\/p>\n<ul>\n<li><strong>Timely:<\/strong> All information required for the work must be communicated to your team or individual team members in good time. Delayed information can mean that activities cannot be carried out or cannot be carried out correctly, or that unpleasant rumors or assumptions arise.<\/li>\n<li><strong>Timing:<\/strong> Some information needs to be communicated on a regular basis. Therefore, make sure you talk to your team at regular intervals, for example in a weekly team meeting.  With other information, timing is important. For example, if your employee is working on a task that requires a lot of concentration and does not want to be disturbed, communication about the next project is out of place. Therefore, before you approach someone, ask yourself whether now is the right time.<\/li>\n<li><strong>Complete but concise:<\/strong> Some people tend to withhold individual pieces of information or only pass them on piece by piece. However, this often creates unrest and prevents employees from doing their work. Therefore, make sure that the information you pass on contains all the necessary aspects, and don't withhold anything if possible. However, do not do the opposite and burden your employees with extensive information that is not or is not yet relevant to their area of work. Otherwise, you could put your employees off their work. Make sure you get to the heart of your topic quickly.<\/li>\n<li><strong>True:<\/strong> Your employees need to feel that they can trust you. It is therefore important that you always stick to the truth. Many employees intuitively notice when this is not the case because you unconsciously send subtle signals, for example with your body language. Your credibility suffers as a result.<br \/><em>Our tip:<\/em> stick to the facts instead of giving your interpretations. This helps to avoid misunderstandings.<\/li>\n<li><strong>Structured and understandable:<\/strong> To make information easy to understand and process, it helps to structure it or present it clearly, for example in clear <a href=\"https:\/\/parm.com\/en\/how-to-design-a-meaningful-dashboard-2\/\" target=\"_blank\" rel=\"noopener\" title=\"How to design a meaningful dashboard?\">dashboards<\/a>.<\/li>\n<li><strong>Direct:<\/strong> Sometimes there is a tendency to simply throw words into the room, for example in a team meeting. However, what you say usually carries more weight if you address others directly. This can be done through eye contact, but the choice of words is also crucial here. If tasks are assigned with the words \"you should...\" or \"we have to...\", this can lead to no one feeling directly addressed or responsible for the task. The same applies to praise. Although it is important to praise the whole team regularly, special achievements by individual employees should not always be rewarded with praise for the whole team. It is also important that formulations that include the manager, e.g. \"we have achieved a great success\", quickly come across as if the manager wants to take the praise for themselves, whereas criticism is often conveyed directly to the employees. <\/li>\n<\/ul>\n<\/div><\/div>\n\n<div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"3_Target_orientation_and_place_of_communication\"><\/span>3. Target orientation and place of communication<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Have you ever wondered during a conversation what the other person is getting at? Before we start talking, we often don't know exactly what we want to convey. Precisely because everything you communicate as a manager can also be misinterpreted, it helps if you think carefully beforehand about what you want to get across to your counterpart. In this way, you can successfully steer the conversation, express yourself more clearly, and counteract misunderstandings. This also prevents you from having to explain things several times. After all, few things are as boring for employees as hearing the \"same old story\" from their manager over and over again.<br \/>If you know exactly what you want to say, it's much easier to determine where the communication should take place: In private, at the next team meeting, via the company chat or perhaps in the <a href=\"https:\/\/parm.com\/en\/myparm\/\" target=\"_blank\" rel=\"noopener\" title=\"Project management software myPARM\">project management software<\/a>? When choosing the venue, it is important to be aware that the less direct the communication, the more room for interpretation there is. For example, neither body language nor tone of voice can be conveyed in an email, so a message can be taken the wrong way. It is therefore often better, for example, to address criticism directly in private, while tasks, especially if a lot of details need to be communicated, can be done in writing.<\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"4_Nonverbal_signals\"><\/span>4. Nonverbal signals<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Your gestures, facial expressions and tone of voice make up a large part of your communication. In contrast to speech, however, these signals are much more difficult to control. It can therefore help to at least fundamentally deal with the topic of body language and to pay attention to signals from your own body so that your message is not misinterpreted. The way you say something also influences how it comes across to the other person. For example, if you are angry about something, you must calm down before you speak to someone. As the other person does not know the background of your anger, what is conveyed between the lines can otherwise lead to misinterpretations.<br \/><em>Bonus tip:<\/em> Take a critical look at what signals you are still sending: Is your office neatly organized or are there piles of documents that convey a barrier between you and the other person? What does your style of dress say? Would you prefer to wear a suit every day, or do you prefer to meet your employees casually and on equal footing? What is your posture like? Do you possibly radiate nervousness or rejection? With new interviewees in particular, it makes sense to ask yourself these questions before the first meeting and adapt accordingly. How to make a successful first impression.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_4 et_pb_row et_block_row\">\n<div class=\"et_pb_column_4 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_7 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>We all communicate, all the time. However, as a manager in particular, it is important to avoid misunderstandings and misinterpretations. That's why it's important to get to grips with the topic of communication and know the basics.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_5 et_pb_row et_block_row\">\n<div class=\"et_pb_column_5 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_8 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Management software such as myPARM CorporateNavigator can support you in communicating the corporate strategy to your employees. For example, if you derive specific tasks and goals for your employees, they can easily understand what they can contribute to the implementation of the strategy. Communication with your employees is also simplified by the software, as the current status of a task can be easily reported back to you in the same system.<\/p>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_6 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_9 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Find out more about the myPARM CorporateNavigator leadership software:<\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper preset--module--divi-button--default_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-button--default\" href=\"https:\/\/parm.com\/fuehrungssoftware\/\">More information<\/a><\/div>\n\n<div class=\"et_pb_text_10 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><p>Would you like to get to know myPARM CorporateNavigator in a demo presentation? Then make an appointment with us right away!<\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_1_wrapper preset--module--divi-button--default_wrapper\"><a class=\"et_pb_button_1 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-button--default\" href=\"https:\/\/calendly.com\/parmag\/fuehrungssoftware-webdemo\" target=\"_blank\">Termin vereinbaren<\/a><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_6 et_pb_row et_block_row\">\n<div class=\"et_pb_column_7 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_code_1 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\">[shariff]<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_7 et_pb_row et_block_row\">\n<div class=\"et_pb_column_8 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_code_2 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\"><!-- Begin Sendinblue Form -->\n<!-- START - We recommend to place the below code in head tag of your website html -->\n<style>\n  @font-face {\n    font-display: block;\n    font-family: Roboto;\n    src: url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/normal\/normal\/7529907e9eaf8ebb5220c5f9850e3811.woff2) format(\"woff2\"), url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/normal\/normal\/25c678feafdc175a70922a116c9be3e7.woff) format(\"woff\")\n  }\n\n  @font-face {\n    font-display: fallback;\n    font-family: Roboto;\n    font-weight: 600;\n    src: url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/medium\/normal\/6e9caeeafb1f3491be3e32744bc30440.woff2) format(\"woff2\"), url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/medium\/normal\/71501f0d8d5aa95960f6475d5487d4c2.woff) format(\"woff\")\n  }\n\n  @font-face {\n    font-display: fallback;\n    font-family: Roboto;\n    font-weight: 700;\n    src: url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/bold\/normal\/3ef7cf158f310cf752d5ad08cd0e7e60.woff2) format(\"woff2\"), url(https:\/\/assets.sendinblue.com\/font\/Roboto\/Latin\/bold\/normal\/ece3a1d82f18b60bcce0211725c476aa.woff) format(\"woff\")\n  }\n\n  #sib-container input:-ms-input-placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n\n  #sib-container input::placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n\n  #sib-container textarea::placeholder {\n    text-align: left;\n    font-family: \"Helvetica\", sans-serif;\n    color: #c0ccda;\n  }\n<\/style>\n<link rel=\"stylesheet\" href=\"https:\/\/sibforms.com\/forms\/end-form\/build\/sib-styles.css\">\n<!-- END - We recommend to place the above code in head tag of your website html -->\n\n<!-- START - We recommend to place the below code where you want the form in your website html -->\n<div class=\"sib-form\" style=\"text-align: center;\n         background-color: transparent;                                 \">\n  <div id=\"sib-form-container\" class=\"sib-form-container\">\n    <div id=\"error-message\" class=\"sib-form-message-panel\" style=\"font-size:16px; text-align:left; font-family:\" helvetica=\"\" sans-serif=\"\" color:=\"\" background-color:=\"\" border-radius:3px=\"\" border-color:=\"\">\n      <div class=\"sib-form-message-panel__text sib-form-message-panel__text--center\">\n        <svg viewbox=\"0 0 512 512\" class=\"sib-icon sib-notification__icon\">\n          <path d=\"M256 40c118.621 0 216 96.075 216 216 0 119.291-96.61 216-216 216-119.244 0-216-96.562-216-216 0-119.203 96.602-216 216-216m0-32C119.043 8 8 119.083 8 256c0 136.997 111.043 248 248 248s248-111.003 248-248C504 119.083 392.957 8 256 8zm-11.49 120h22.979c6.823 0 12.274 5.682 11.99 12.5l-7 168c-.268 6.428-5.556 11.5-11.99 11.5h-8.979c-6.433 0-11.722-5.073-11.99-11.5l-7-168c-.283-6.818 5.167-12.5 11.99-12.5zM256 340c-15.464 0-28 12.536-28 28s12.536 28 28 28 28-12.536 28-28-12.536-28-28-28z\"\/>\n        <\/svg>\n        <span class=\"sib-form-message-panel__inner-text\">\n Ihre Anmeldung konnte nicht gespeichert werden. 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